Ettitude


001
Search Engine Optimization.
Our SEO strategy for ettitude focused on enhancing their visibility within the eco-conscious luxury market. We optimized key product pages and refined content to improve rankings for high-intent keywords related to sustainable bedding and bamboo fabric products. These efforts led to a significant increase in organic traffic, helping ettitude attract more customers looking for eco-friendly alternatives.
In addition to content optimization, we worked on improving site structure and internal linking to enhance user experience. This made it easier for customers to explore ettitude's offerings, resulting in higher engagement rates.
Our approach also included enhancing mobile responsiveness, ensuring a smooth shopping experience across all devices. This comprehensive SEO effort not only boosted ettitude's search visibility but also reinforced their reputation as a leader in sustainable luxury products.


002
Social Media Marketing
Our social media strategy for ettitude focused on elevating their presence within the eco-friendly luxury market by highlighting their sustainable and stylish bedding collections. We developed content that showcased the versatility of bamboo fabric while aligning with eco-conscious lifestyles, making ettitude more relatable to their target demographic.
Through visually appealing posts and influencer partnerships, we cultivated a strong social media community, encouraging engagement and fostering brand loyalty. By tapping into sustainability trends, ettitude’s presence grew significantly across platforms, further establishing the brand as a leader in sustainable luxury.
We also leveraged user-generated content to showcase real customer experiences, strengthening trust and authenticity within the brand community. These strategies helped ettitude resonate with its audience while building lasting connections, driving both engagement and conversions.
003
Web-Rebranding
For ettitude, our team played a crucial role in rebranding the website, enhancing both its aesthetic appeal and functionality. We focused on creating a clean, modern design that highlighted the brand’s commitment to sustainable luxury. The revamped user interface was designed for seamless navigation, ensuring an intuitive shopping experience on all devices.
By aligning the website’s design with ettitude’s eco-friendly ethos, we significantly improved customer engagement, helping to reinforce the brand's identity as a leader in sustainable, luxury bedding.


004
Influencer Marketing
Our influencer marketing strategy for ettitude was designed to amplify their commitment to sustainable luxury by partnering with eco-conscious influencers who resonate with their brand values. These collaborations helped highlight ettitude’s products in authentic, relatable ways, showcasing the brand’s focus on comfort and sustainability.
By aligning with influencers who have a strong following within the eco-friendly and lifestyle sectors, we expanded ettitude’s reach, strengthened brand trust, and attracted a loyal customer base, contributing to the brand's continued growth and visibility.
The Outcome
Our partnership with ettitude has been highly successful, driving outstanding growth across key metrics. By optimizing CAC (Customer Acquisition Cost) and reducing CPA (Cost Per Acquisition), we achieved a 320% increase in sessions and a 200% boost in ROAS (Return on Ad Spend). This was complemented by a 210% rise in AOV (Average Order Value) and a 240% expansion in the consumer base.
Using a data-driven approach, we enhanced CTR (Click-Through Rate) and reduced CPM (Cost Per Mille), ensuring more efficient campaigns. Our efforts led to significant growth, optimizing LTV (Lifetime Value of Customers) and ACOS (Advertising Cost of Sale), driving long-term success for the brand.
Quarterly Increase in sessions
320%
Quarterly ROAS Growth
200%
Quarterly AOV Growth
210%
Quarterly Consumer Base Growth
240%
For ettitude, our SEO strategy led to a substantial improvement in organic traffic, increasing search visibility by 140%. This success was fueled by optimizing website content, metadata, and structure, which made it easier for customers to discover the brand. Our influencer marketing approach, involving strategic partnerships with eco-conscious influencers, expanded ettitude’s reach by 180%, resulting in increased conversions and deeper brand trust.
Furthermore, organic marketing tactics such as content development, social media optimization, and email marketing strengthened ettitude’s connection with its audience. This combination led to enhanced customer loyalty, fostering long-term growth.
By integrating these strategies, we positioned ettitude for sustained success in a competitive market, achieving measurable improvements across key performance metrics and building a solid foundation for continued growth.
“ A year from now, you’ll wish you had started today. ”
Karen Lamb